Evaluation Question 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?

By doing this task, I have increased my own understanding and added clarity to my project as a whole. This is because I have gone through my video detailing and explaining it to the audience. As this is just the first cut for the video, this task will really help me when it comes to editing and creating my second cut, enabling me to emphasise certain points that I don't think were clear enough, and tone down on others that aren't too important. Overall, this task has not only helped me and the audience understand the whole project a lot more, but also it will make future cuts and editing simpler.

Final Cut

This is the final edit of my music video. A few final cuts and edits have been made, but there is not too much difference to the second rough cut. Overall it is a lot smoother and looks more professional. I am very happy with how my final product came out and think it is a good representation of how successful my products can be.

Rough Cut #2

This is the second cut for my music video. This cut is near completion. There are some minor synching issues with the performance sections, however the narrative is complete. The only adjustments to the video will be synching the vocals and maybe slightly adjusting the length/position of the narrative clips. Overall, this is a very near complete video, and our final product will pretty much look like this.

Issues With Guitar Synching

During the filming for the performance, we ran into some issues with the guitar synching. Our main actor who was also lip synching in the video and being our artist couldn't play the guitar, and it looked very unprofessional. We got around this by using another friend who could play the song. We carefully recorded him playing the song, so that you couldn't see it wasn't our original artist and then synched it perfectly with the song. This ended up really well, with the synching then being perfect and the whole project looking more professional.

Editing Process

This is a screenshot from early on in the editing process. At this point, I was inserting the initial clips into the timeline to start working on the narrative.

This shows a jump cut being added to speed up the pace of the video and as a result, make it more interesting for the viewer.

The jump cut ended up staying in the video and the jump cut practice which I did in the planning process helped out a lot.






 This shows a jump cut being added to speed up the pace of the video and as a result, make it more interesting for the viewer.

The jump cut ended up staying in the video and the jump cut practice which I did in the planning process helped out a lot.

This screenshot shows the title being added at the start of the video.

This is something that I had always planned to do and as a result, I planned the shooting of the first shot on where the title would appear.

This shows the project timeline further into the production process. 

You can see editing features such as clips overlapping and also quick cuts.

This task was essential for my video. Editing is a huge part of the process of making the video, and it has taught me loads about how to use iMovie and video editing software in general. I now know how to add, remove, trim and tweak clips, as well as compile all of the shots from filming into one film. This, behind filming, is the most important part of making my music video, and I feel I have learnt, experimented and succeed in my editing.

Rough Cut #1

This is the first cut for my music video. At this point, some of the performance is very out of synch, and some of it isn't placed in yet. A large section of the narrative is placed in, however they are not necessarily the correct length or in the exact right position. At the moment this is just placing the clips generally where they will go, and a lot of future changes will happen. The first third of the video is very near completion but the last third is far off it. Overall this is a very mismatch cut, but gives me  the basic outline for the structure to my video.

Completed Digipak and Digipak Poster

This is the final design for my digipak and the digipak poster. I am really happy with how this came out, as I believe that it will appeal to the target audience and sticks the the themes of the genre and type of artist I am trying to represent.