By doing this I now know who the main actor for my photo shoot and video will be, and have a sure location of the photography suite in sixth form. This will enable me to take top quality photos and be able to use them to great effect in my work. This will appeal to my target audience, as the actor is part of that audience, and therefore easily relatable, and the location is familiar to the target as well. This also helps me decide when and where to shoot, as everyone involved can see the conversation.
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